• Industry: Technology
  • Project Brief: This campaign has been running for some 3 years and the original Dynamic Illustraion has worked well for 2 Circles Communications. However the campaign was subtely changed by the government, including a name change. So instead of throwing the baby out with the bath water, they asked if we could facelift the original DI. The result is they only paid for the changes required and they now have a new and relevant message to send out to their audience. That's what we call 'Sweating an asset'
  • Customer: 2 Circles Communications
  • Project Year: 2018